Track Competitors. Export Weekly Reports.

Track follower and following changes over time with snapshots. Export CSV and review week-over-week moves for your brand, competitors, and creators.

Track multiple accountsSnapshot historyCSV exports
Loyalty Lens Dashboard

Multi

Account Tracking

Weekly

Change Reports

CSV

Exports

Two Ways to Track

Use the web app for quick checks, then switch to the extension for deeper history and repeat exports.

Quick Checks

Web App

Quick checks on public accounts

  • No setup required
  • Works on mobile and desktop
  • Great for competitor spot-checks
  • Track follower changes on public accounts
  • Best for snapshot tracking
Advanced Reports

Browser Extension

For deeper history and repeat exports

  • One-click cleanup
  • Historical timeline with timestamps
  • Built for weekly reporting
  • Free
  • Desktop only

Pro tip: Use the web app for discovery. Use the extension for deeper history and repeatable exports.

See It in Action

See how teams use Loyalty Lens for competitor tracking

Insights You Can Use

Turn follower changes into a simple weekly routine.

Competitor Intelligence

Track competitor follower changes over time. See which launches bring new followers - and which weeks lose them.

Growth Timeline

Build a campaign timeline for retrospectives. Match spikes and drops to the week you shipped content.

Reporting Exports

Export changes to CSV and share weekly updates with clients or your team.

Try This: Weekly Change Scoreboard

A simple ritual to turn follower changes into decisions

Every Friday, compare three numbers for your brand and two competitors: net new followers, unfollows, and the biggest week-over-week change. Then decide what to keep, what to stop, and what to test next.

Keep it short, use the same metrics each week, and your strategy meetings get faster.

Stop Guessing What Competitors Are Doing

Get a reliable weekly view of follower changes. Set up takes minutes.

Works on any deviceNo password requiredSetup in 30 seconds

Frequently Asked Questions

Quick answers about Loyalty Lens

Need help or more detail?

Articles and Guides

Guides and articles on Instagram tracking, reporting, and privacy.

Strategy

Instagram Follow/Unfollow Patterns Explained

Understand follow/unfollow patterns brands and creators use, and how to turn those signals into practical growth actions.

Guide

How to Tell if Someone Unfollowed You on Instagram

Step-by-step workflow to track unfollowers and measure retention after campaign launches.

How-To

Track Instagram Followers & Unfollowers

Build a repeatable follower-change process your team can use in weekly growth and competitor reviews.